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IKEA has started stocking a redesigned FRAKTA shopping bag, replacing the original version that the company said would be discontinued. The updated bag uses at least 90% recycled material, costs $0.99 and is rated to carry up to 55 pounds, according to Apartment Therapy’s report.
IKEA has begun stocking a redesigned version of its FRAKTA shopping bag, replacing the original model that the company had said would be discontinued. The updated bag keeps the familiar blue-and-yellow look and $0.99 price, while using at least 90% recycled material, according to Apartment Therapy’s report on the launch.
The change is a redesign rather than the end of the FRAKTA line: the original bag is being replaced by a new version. The report says the updated bags were already appearing in IKEA stores at the time it was published. The familiar appearance and low price are intended to remain, while the materials and manufacturing process change.
IKEA says the new bag is made with a minimum of 90% recycled material. It is also rated to carry up to 55 pounds, the same practical feature the retailer wanted to preserve as it changed the product. Apartment Therapy reports that IKEA automated production of the new version, a step the company says helps improve efficiency, keep costs low and reduce material losses.
The development took several years: IKEA’s team began working on the manufacturing process in 2017, according to the report. The FRAKTA was first introduced in 1996, making the replacement part of the bag’s 30th-anniversary period. IKEA says more than 44 million FRAKTA bags are sold annually; that figure is the company’s estimate as reported by Apartment Therapy.
A Familiar Bag With New Materials
For shoppers, the immediate change is limited: the replacement keeps the bag’s recognizable design, reported price and carrying capacity. People who rely on FRAKTA for groceries, laundry, storage or moving can continue buying the product, although the original version is being phased out in favor of the redesigned one.
The larger change concerns how the bag is made. IKEA’s stated minimum of 90% recycled material gives customers a concrete material specification, while the reported production changes point to an effort to reduce manufacturing waste. Those details describe the product and process; they do not, by themselves, establish the bag’s total environmental impact. No lifecycle comparison between the old and new versions is provided in the source report.
The price also matters because it is unchanged at $0.99, according to Apartment Therapy. IKEA’s product challenge was to alter material inputs without losing the durability and low cost that helped make the bag widely used. The company’s claims about recycled content and production efficiency are therefore central to the update, alongside the everyday function customers already recognize.
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From 1996 Original to Replacement
The FRAKTA has been sold since 1996 and is known for its bright blue body and yellow handles. Apartment Therapy describes it as a long-running IKEA bestseller, citing the retailer’s figure of more than 44 million bags sold each year. The bag’s size and durability have made it useful beyond carrying purchases from IKEA, including for laundry, groceries and moving.
In April, IKEA announced that the original FRAKTA would be discontinued, according to Apartment Therapy. That announcement prompted concern among customers who assumed the product itself was going away. The current update clarifies the distinction: the original model is being retired, but a new FRAKTA is taking its place. IKEA’s development work on the manufacturing process began in 2017, several years before the redesigned bag reached stores.
““We wanted to increase the share of recycled material without compromising on what makes FRAKTA unique: Its functionality, simplicity, distinctive design, and low price.””
— Julia Rosenberg, product developer for the updated FRAKTA bag, in an IKEA press release quoted by Apartment Therapy
Details Buyers Still Need
The source report does not specify whether the redesigned bag is available at every IKEA location, how quickly remaining original bags will disappear from stores, or whether the $0.99 price applies in every market. Availability and prices can vary by location, so shoppers may need to check their local IKEA store.
The report also does not provide a breakdown of the recycled materials, an independent assessment of the environmental claims, or a lifecycle comparison with the original bag. IKEA’s statements about recycled content, efficiency and reduced material losses are attributed company claims; the source does not include supporting production data. The exact date the new version began appearing in stores is also not given, beyond Apartment Therapy’s description that stocking had started two days before its article was published.
Store Rollout and Product Details
The updated bags are reported to be entering IKEA stores, with the original model being replaced. Customers looking to buy one can check local stock and current pricing through IKEA’s store or product listings. The available source does not give a schedule for a complete rollout or say when every store will stop carrying the original version.
Further details that could clarify the environmental claims include a full account of the recycled material, manufacturing data and a comparison of the new bag’s impact with the retired model. For now, the confirmed consumer-facing changes in the report are the replacement design, the stated minimum 90% recycled content, the retained 55-pound capacity and the reported $0.99 price.
Key Questions
Is IKEA discontinuing the FRAKTA bag?
IKEA is discontinuing the original version, according to Apartment Therapy, but replacing it with a redesigned FRAKTA rather than ending the product line.
How much does the updated FRAKTA cost?
Apartment Therapy reports that the updated bag costs $0.99. The source does not say whether that price is identical in every country or store.
What is different about the new bag?
The redesigned FRAKTA looks much like the original but is made with a minimum of 90% recycled material, according to IKEA. Its reported carrying capacity remains up to 55 pounds.
When will the new FRAKTA be available?
Apartment Therapy reported that IKEA stores had begun stocking the new version. It did not provide a full rollout schedule or confirm availability at every location.
Does the source establish that the new bag has a lower environmental impact?
No independent lifecycle comparison is included. IKEA says the bag uses at least 90% recycled material and that its production process reduces material losses, but those claims are not independently evaluated in the report.
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